• ISBN13: 9780891063827
  • Condition: New
  • Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Hidden agendas, unresolved conflicts, crucial issues never discussed–these examples of drama in the office are what the author calls, interpersonal mush. Conflicts or issues can dominate the workplace and hamper honest communication. Clear Leadership directly tackles these issues by providing specific tools and techniques; as well as personal stories of individuals who have put the principles and practices of Clear Leadership into action. Beginning with exploring interpersonal qualities, employees can achieved outstanding results for themselves and their organizations. Expanding on the powerful concepts that made the first edition a success, this fully revised edition looks beyond what it takes to lead performance. Clear Leadership now includes 23 skill-building exercises, dozens of case examples, and alternative thinking about approaches to conversations. Additional chapters put a sharper focus on ways the original model of the four selves (the Aware Self, the Curious Self, the Appreciative Self, and the Descriptive Self) can help us all learn from our collective experiences, avoid miscommunication, and cut through the mush.

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Marketing

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Feb 022011

Grewal/Levy was designed for today’s changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools through Connect Marketing, and provides professors up to date tools every month through the monthly newsletter.It has a strong emphasis on experiential learning and focuses on the value that marketer’s create for the firm. In addition the authors have incorporated the theme of Entrepreneurship throughout the text, building on Babson’s reputation as the top school for entrepreneurship in the country. As one of the shortest of the hardback books on the market Grewal also fits the changing needs of professors to present a more concise look at key marketing concepts.

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